Conscious Capitalism: Bringing Ethics into an Amoral System

Keeping in theme with our blog post about purposeful leadership, we want to highlight a way that business leaders are tying in consciousness even further into their work. How’s that? By changing the system their company operates in.

Capitalism is an amoral system, meaning that it is devoid of ethics and consciousness. This is to not be confused with the term immoral, meaning to be intentionally harmful. Due to the nature of capitalism, it prioritizes profit and success at whatever cost.


In years past, the nature of this system has left many workers feeling burnt out and purposeless. Retention rates plummet and more and more people are dissatisfied with their career.


However, conscious capitalism is an emerging mindset that hopes to combat this issue. The method doesn’t prioritize profit above all, but considers the lives of those who contribute to the company’s and system’s success. The system aims to use the power of capitalism as a tool to alleviate poverty and improve society.


The Conscious Capitalism Conference is coming July 9th, beginning at 2 PM at IESE Business School to educate people in the business sector how they can adopt ethics that benefit their company and the world around them. The conference hopes to inspire and teach this conscious mindset by hearing from business leaders who practice this system themselves.


In preparation for the event, we asked some of the speakers what drives them to embody conscious capitalism in their own lives. Alexander Böhmcker is CEO of Telemedicine Clinic, a radiology center aimed at one day providing quality care for all people, not just the few that can afford it. For Alexander, conscious capitalism is an important marriage between the system and meeting the needs of those around us.


“It combines the driving forces of capitalism with the human aspect of making business and therefore is a sustainable and enduring form of working together in the future,” he says.


Böhmcker thinks that sustainability is an important aspect company leaders need to strive towards to be more conscious leaders.


Böhmcker highlighting sustainability as an important aspect of conscious capitalism rings true. While many adopt conscious capitalism because of their moral principles, it is important to look at it through a pragmatic lense too. Companies that practice conscious capitalism as well as purposeful leadership inspire and motivate their workers by bringing purpose into their lives.


By inspiring your employees you are able to bring drive and motivation that leads to a more effective company. Companies that practice conscious capitalism have a common goal that is collectively worked towards being achieved. This mutual objective is communicated through all levels of a company so that purpose is given to work.


Lluís Gras will be a speaker at the event and is the owner of ScaleUp Business Coach. Lluís works with entrepreneurs and companies to develop their skills and unlock their potential. He is speaking at the event on how he is using the principles of conscious capitalism to shape his clients’ lives while also learning more from other speakers.


“ I feel I need to learn more about conscious capitalism, to empower me to talk about it,” Lluís said. “We spend a third part of our life working, better to enjoy it, The enterprises should be a place where people develop their talents and have great attitude all together to become better persons.”


You’ve been able to hear a snippet from two of our speakers for the conference, but there is so much more to conscious capitalism than this article holds. If you would like to learn more about it, be sure to attend the conference on July 9th at 2 PM at the IESE Business School. 

RSVP and find more information at this link:


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